The Visit Smokies Regional Tourism Conference brings together transportation leaders, tourism professionals, local businesses, and government partners to explore how movement and connection shape the economy of the Southern Smokies.

From highways and scenic byways to railways, trails, and waterways, transportation helps carry visitors into our mountain communities—but it’s the businesses, attractions, and people of this region that turn those journeys into meaningful experiences.

This one-day gathering focuses on the systems that move visitors through Western North Carolina and the partnerships that keep our tourism ecosystem strong. Through collaboration, conversation, and shared insight, attendees will explore how strengthening travel corridors, supporting local businesses, and working together across counties allows tourism to flow throughout the region.

Because when movement, connection, and community come together, the entire Smokies region thrives.

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Where to find us

Location Information

  • April 14th 2026 from 8:30 AM to 5:00 PM EDT
  • Harrah's Cherokee Casino Resort Convention Center Conference Room 111
  • 777 Casino Dr, Cherokee, NC, 28719 US

Limited Seats Available — Early Bird Ends March 19th | Tickets Going Fast 

MembersNon-Members
Early Bird (through March 19th, 2026): $50Early Bird (through March 19th, 2026): $109
Regular Registration: $70Regular Registration: $145



TicketsPrice

General Registration (Sold Out)

$145.00
Sold Out

Member Registration (Sold Out)

Are you a Member of Visit Smokies? Businesses and Nonprofits and Tourism Organizations who partner with us qualify, please contact [email protected] to get involved.

$70.00
Sold Out
Total: $0.00

Visit Smokies Color Changing Mug

  • Visit Smokies Color Changing Mug

    Receive your Visit Smokies Color Changing Mug at Registration Table

    $20.00 ea.

Discount Code

$0.00

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